Marketing Specialist - CRM

Job ID
Adtalem Global Education
Employment Type
Regular Full-Time
FLSA Status

Opportunity at a Glance

Adtalem Global Education (NYSE: ATGE) is a global provider of educational services rich with opportunities for growth and offering competitive wages and benefits. As part of our new Digital Center of Excellence, the Marketing Specialist, CRM will be responsible for the data management and reporting for and related systems. In this role, you will work closely with marketing and admissions in providing support and expertise in inquiry flow and assignment.


  • Daily data administration in our CRM tools including, but not limited to: confirming that leads from all sources are being processed correctly based on business rules, making changes to the lead routing rules and form posting instructions, building standard reports for distribution to stakeholders, creating campaigns, setting up events
  • Daily use of and an understanding of inquiry routing logic
  • Executes standard reporting for the department
  • Prepares ad hoc reports and generates lists as requested in various formats
  • Works with various stakeholders to perform user acceptance testing
  • Ensures data integrity is being maintained in and other upstream systems by auditing data to identify opportunities, then recommending and implementing data quality best practices
  • Oversees key data updates for reporting, audit, data integrity and lead tracking initiatives
  • Coordinate with stakeholders and vendors to facilitate data transfer for marketing initiatives
  • Completes other duties as assigned.


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  Below are the minimum requirements of the education, experience, knowledge, and skills required to competently perform in this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

  • Bachelor’s degree
  • 3-5 years of marketing experience
  • 2 to 4 years of experience working with
  • administrator certification a plus.
  • Experience with web service tools and how they interact with CRM. Hands-on experience with Sparkroom a plus.
  • Experience with data management and ability to analyze data sets to identify trends or errors.
  • Ability to work in a fast-paced work environment and excel with little guidance and supervision. 
  • PC skills in Microsoft Office, database software, reporting software and Excel are required.

We are proud to be an EEO employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing. Thank you for applying for this outstanding opportunity today.

Who We Are

The purpose of Adtalem Global Education is to empower students to achieve their goals, find success, and make inspiring contributions to our global community. Adtalem Global Education Inc. (NYSE: ATGE; member S&P MidCap 400 Index) is a leading global education provider and the parent organization of Adtalem Educacional do Brasil, American University of the Caribbean School of Medicine, Becker Professional Education, Carrington College, Chamberlain University, DeVry University and its Keller Graduate School of Management, Ross University School of Medicine and Ross University School of Veterinary Medicine. For more information, please visit


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