The Marketing Manager will be responsible for the development and implementation of local marketing programs for Chamberlain College of Health Professions (CHP) in various major metropolitan markets. This position reports to the Director, Graduate Marketing.
Works with marketing management and CHP leaders to drive inquiry and enrollment goals.
Manages media and advertising plans and adjusts according to effectiveness and budgets.
Manages the implementation of the marketing strategy for CHP.
Measures, analyzes and reports on the effectiveness of marketing activities.
Conducts marketing research on a variety of factors including competition, product demand, student demographics, etc.
Uses existing market research to understand competition and demand drivers in the market.
Partners with admissions & academics to implement marketing plans, events, and sponsorships.
Works with and provides direction to outside agencies as needed.
Responsible for creating marketing plan with Director, Graduate Marketing.
Executes on marketing plan including tactics for paid channels, website, social media, print, and PR.
We are proud to be an EEO employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing. Thank you for applying for this outstanding opportunity today.
The purpose of Adtalem Global Education is to empower students to achieve their goals, find success, and make inspiring contributions to our global community. Adtalem Global Education Inc. (NYSE: ATGE; member S&P MidCap 400 Index) is a leading global education provider and the parent organization of Adtalem Educacional do Brasil, American University of the Caribbean School of Medicine, Becker Professional Education, Carrington College, Chamberlain University, DeVry University and its Keller Graduate School of Management, Ross University School of Medicine and Ross University School of Veterinary Medicine. For more information, please visit adtalem.com.